MarketingIntermediateLanguage: English
SEO & Content Strategy for Growing Brands
Build a search-focused content strategy for a sample business. Research what customers need, assess existing pages and write briefs that help a writer deliver. Learn which measures to track and how to improve content over time.
4.8(42 ratings)
•3h content
•9 lessons
₹2,499One-time payment • Lifetime access
Special Rate30-Day Money-Back Guarantee • Instant Course Access
This course includes:
3h of focused video & text training
9 lessons with downloadable briefs
Verifiable Certificate of Completion
Full lifetime access across all devices
What you will learn
Identify search intent and useful keywords
Audit existing website content
Write a clear SEO content brief
Measure organic content performance
Course Content
3 modules • 9 lessons • 3h total duration
Search Intent and the Customer Journey
20:00
Practical Keyword Research
25:00
Keyword Mapping Worksheet
15 min read
Prerequisites
- •Familiarity with basic digital marketing
- •Access to a spreadsheet
Who is this course for?
- •Content marketers
- •Small business owners managing a website
About the Instructor
Simran Rao
Digital Marketing Consultant
Simran has helped over 40 brands build their digital presence from scratch. She runs an independent consultancy working with D2C brands and has built campaigns that have driven measurable growth across multiple verticals.
6 years in digital marketing and brand strategyView Trainer Profile →
Student Feedback & Reviews
V
Verified StudentClear, structured, and very actionable for workplace tasks.